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On Podcasting – The Launch A Pod Podcast https://pod.launchapod.com How to launch a successful podcast that lasts Fri, 16 Nov 2018 14:39:06 +0000 en-US hourly 1 https://wordpress.org/?v=5.2.2 https://pod.launchapod.com/wp-content/uploads/sites/2/2017/11/On-Podcasting-129x129.png On Podcasting – The Launch A Pod Podcast https://pod.launchapod.com 32 32 Build a successful podcast! Expert advice on how to make a podcast that people want to listen to, lasts, and rewards you. The On Podcasting podcast helps people just like you cut through the noise so they can be heard. Ron and Aaron, have produced hit shows, monetized podcasts, and helped clients discover success. And now they’re sharing it all with you. They use a variety of techniques to enlighten you on the optimal way to podcast. Concrete examples of what to and what not to do that will guide you along the way. Subscribe to the free podcast to finally find podcasting success. Launch A Pod clean episodic Launch A Pod podding@launchapod.com podding@launchapod.com (Launch A Pod) Build a successful podcast that lasts! On Podcasting – The Launch A Pod Podcast http://pod.launchapod.com/wp-content/uploads/sites/2/2017/11/0.png https://pod.launchapod.com/episodes/ TV-G bi-monthly E20: [Behind the Scenes] How On Podcasting is Made https://pod.launchapod.com/e20/ https://pod.launchapod.com/e20/#respond Tue, 07 Aug 2018 10:00:07 +0000 https://pod.launchapod.com/?p=553 E20: [Behind the Scenes] How On Podcasting is Made

Have you ever wondered how the sausage is made, (metaphorically speaking)? Join us as we walk you through our entire podcast production process for On Podcasting.

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E20: [Behind the Scenes] How On Podcasting is Made

Join us as we walk you through our entire podcast production process. This is the season finale, and as a special treat, we take you behind the curtain.

Have you ever wondered how the sausage is made, (metaphorically speaking)? Find out in this episode.

Our Podcast Production Process:

  • Meet the team
  • When the whole time is remote
  • The podcast pre-launch
  • How we come up with episode topics
  • Our podcast production schedule and how we stay organized
  • Why we intentionally use four different episode format types
  • How we keep ahead of and on top of production
  • Podcast scripting and collaboration
  • The content upgrade process
  • Recording
  • Using the “double-ender” podcast recording strategy to maximize audio quality
  • File sharing with the team
  • Developing show titles and notes
  • The equipment and software we use for recording and editing
  • Taking breaks

Equipment Mentioned:

The Free Podcasting Tools for Making Podcasting Stress-free:

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https://pod.launchapod.com/e20/feed/ 0 Have you ever wondered how the sausage is made, (metaphorically speaking)? Join us as we walk you through our entire podcast production process for On Podcasting. Join us as we walk you through our entire podcast production process. This is the season finale, and as a special treat, we take you behind the curtain.<br /> <br /> Have you ever wondered how the sausage is made, (metaphorically speaking)? Find out in this episode.<br /> <br /> ~ Get free resources from this episode here:<br /> <br /> https://pod.launchapod.com/e20 Launch A Pod 20 1 [Behind the Scenes] How On Podcasting is Made clean 26:28
E19: 11 Best Podcasting Tools We Use To Make Life Easy https://pod.launchapod.com/e19/ https://pod.launchapod.com/e19/#respond Tue, 24 Jul 2018 10:00:40 +0000 https://pod.launchapod.com/?p=544 E19: 11 Best Podcasting Tools We Use To Make Life Easy

Have you ever wondered what the best podcasting tools are? Today, in episode number 19 we find out.

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E19: 11 Best Podcasting Tools We Use To Make Life Easy

Have you ever wondered what the best podcasting tools are? Today, in episode number 19 we find out.

A lot of fuss is made about different microphones and apps in the podcasting world. The focus and concern with them by podcast is often a form of procrastination. The real magic is making great content and promoting it.

But there is a time and a place for tools, don’t mistake us. The right tools help you accomplish tasks or they help you get things done faster.

So in this episode, we share our favorite tools. These are the podcasting tools we use to increase productivity. Some are made by third-parties and some we built in-house and share with you below.

The Free Podcasting Tools for Making Podcasting Stress-free:

Third-party Tools Mentioned:

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https://pod.launchapod.com/e19/feed/ 0 Have you ever wondered what the best podcasting tools are? Today, in episode number 19 we find out. Have you ever wondered what the best podcasting tools are? Today, in episode number 19 we find out.<br /> <br /> ~ Get free resources from this episode here:<br /> <br /> https://pod.launchapod.com/e19<br /> <br /> A lot of fuss is made about different microphones and apps in the podcasting world. The focus and concern with them by podcast is often a form of procrastination. The real magic is making great content and promoting it.<br /> <br /> But there is a time and a place for tools, don't mistake us. The right tools help you accomplish tasks or they help you get things done faster.<br /> <br /> So in this episode, we share our favorite tools. These are the podcasting tools we use to increase productivity. Some are made by third-parties and some we built in-house and share with you below.<br /> <br /> ~ Get free resources from this episode here:<br /> <br /> https://pod.launchapod.com/e19 Launch A Pod 1 19 11 Best Podcasting Tools We Use To Make Life Easy clean 23:14
E18: 3 Best Ways to Easily Make Podcasting Stress-free https://pod.launchapod.com/e18/ https://pod.launchapod.com/e18/#respond Tue, 10 Jul 2018 10:00:45 +0000 https://pod.launchapod.com/?p=532 E18: 3 Best Ways to Easily Make Podcasting Stress-free

Have you ever wondered how to reduce the agony of making a podcast? Today, in this episode we'll give you some of our secrets for podcasting stress-free.

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E18: 3 Best Ways to Easily Make Podcasting Stress-free

Have you ever wondered how to reduce the agony of making a podcast? Today, in this episode we’ll give you some of our secrets for podcasting stress-free.

There are three big things that contribute to most of your stress, as it turns out. We talk about these three core things, disorganization, miscommunication with guests, and tech-overwhelm. We’ll give you tips and tools to overcome these challenges.

We learned this stuff the hard way. Humorous stories of our painful experience in this episode.

The Free Resources for Making Podcasting Stress-free:

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https://pod.launchapod.com/e18/feed/ 0 Have you ever wondered how to reduce the agony of making a podcast? Today, in this episode we'll give you some of our secrets for podcasting stress-free. Have you ever wondered how to reduce the agony of making a podcast? Today, in this episode we'll give you some of our secrets for podcasting stress-free.<br /> <br /> ~ Get free resources from this episode here:<br /> <br /> https://pod.launchapod.com/e18<br /> <br /> There are three big things that contribute to most of your stress, as it turns out. We talk about these three core things, disorganization, miscommunication with guests, and tech-overwhelm. We'll give you tips and tools to overcome these challenges.<br /> <br /> We learned this stuff the hard way. Humorous stories of our painful experience in this episode.<br /> <br /> ~ Get free resources from this episode here:<br /> <br /> https://pod.launchapod.com/e18 Launch A Pod 1 18 3 Best Ways to Easily Make Podcasting Stress-free clean 23:41
E17: Evaluating the College Info Geek Podcast https://pod.launchapod.com/e17/ https://pod.launchapod.com/e17/#respond Tue, 26 Jun 2018 10:00:40 +0000 https://pod.launchapod.com/?p=521 E17: Evaluating the College Info Geek Podcast

Have you ever wondered if a show about being a better college student could be entertaining? Today, in episode number 17 we find out with the College Info Geek Podcast.

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E17: Evaluating the College Info Geek Podcast

Have you ever wondered if a show about being a better college student could be entertaining? Today, in episode number 17 we find out with the College Info Geek Podcast.

In this episode, we evaluate the College Info Geek Podcast, which will make you a better student and more productive. After more than 200 episodes you can learn a lot from this podcast. Especially interesting about this episode is the new thing with the podcast – video. Aaron and Ron give you the pros and cons of that.

As we do in all these evaluations, we’ll try and tease out who their avatar is, break down everything from album art to sound quality, and answer if they hate money.

They describe themselves as:

Want to learn how to study more effectively, land your dream job, or pay off your student loans faster? I’m Thomas (the bearded dude to the right), and I built College Info Geek to help you achieve all three.

College Info Geek Podcast Evaluation Includes:

  • Album Art
  • Brand Focus/clarity of purpose
  • Impact of Intro
  • Impact of Outro
  • Energy level of the host(s)
  • Guest Interaction – No guest, but I enjoyed their interaction
  • Sound Quality
  • Video Quality
  • Sponsor / commercial placement
  • Call to Action
  • Show Notes and Title

Links mentioned in the podcast:

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https://pod.launchapod.com/e17/feed/ 0 Have you ever wondered if a show about being a better college student could be entertaining? Today, in episode number 17 we find out with the College Info Geek Podcast. Have you ever wondered if a show about being a better college student could be entertaining? Today, in episode number 17 we find out.<br /> <br /> In this episode, we evaluate the College Info Geek Podcast, which will make you a better student and more productive. After more than 200 episodes you can learn a lot from this podcast. Especially interesting about this episode is the new thing with the podcast - video. Aaron and Ron give you the pros and cons of that.<br /> <br /> ~ Get free resources from this episode here:<br /> <br /> https://pod.launchapod.com/e17 Launch A Pod 17 Evaluating the College Info Geek Podcast clean 18:52
E16: Provocative Professional Hack for Podcast Marketing https://pod.launchapod.com/e16/ https://pod.launchapod.com/e16/#respond Tue, 12 Jun 2018 10:00:28 +0000 https://pod.launchapod.com/?p=511 Provocative Professional Hack for Podcast Marketing

Have you ever wondered how to hack your podcast marketing and grow your audience? Today, in episode number 16 we find out.

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Provocative Professional Hack for Podcast Marketing

Have you ever wondered how to hack your podcast marketing and grow your audience? Today, in episode number 16 we find out.

Simply put: This strategy is both marketing and sales. You are building awareness, inducing interest, creating desire, helping visitors through the consideration process, requesting action, and converting them into listeners. And you’re doing it all on one highly targeted and focused page.

We’re often asked, “Does anyone read those long-form sales pages?” My borrowed answer is, “Buyers do.” The same goes for podcast landing pages. In this case, the buy-in is someone choosing to engage with your show.

But this doesn’t require you being “salesy”; we’re not slinging used Lemurs; no shenanigans; no funny business. What you are building is a place visitors can go, receive a clear and concise message, and make the decision to become a subscriber.

This is something we do with our corporate clients and those in the JumpStart Bootcamp. It’s an old-school tool called a long form sales page; you’ve probably heard of them. But instead of selling Ron video tools he doesn’t need, we’re selling people on becoming a new subscriber to your podcast.

How to Hack Your Podcast Marketing with a Landing Page:

  • Why use a long form sales page to promote your podcast
  • Reimagining sales pages to promote a podcast
  • The basic structure and purpose
    • Who are you
    • What problem you solve
    • Who do you solve the problem for
    • What value do you offer
    • What do you want visitors to do next
  • Case studies demonstrating the value of this technique for podcast marketing
  • Objections to and arguments for using this style of podcast marketing
  • The SEO value
  • Using paid traffic and advertising to grow podcast listeners
  • The anatomy of a podcast landing page

Once you get your worksheet, check out On Podcasting page for inspiration.

You can also checkout our free podcaster’s resource library for more great tools.

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https://pod.launchapod.com/e16/feed/ 0 Have you ever wondered how to hack your podcast marketing and grow your audience? Today, in episode number 16 we find out. Have you ever wondered how to hack your podcast marketing and grow your audience? Today, in episode number 16 we find out.<br /> <br /> Simply put: This strategy is both marketing and sales. You are building awareness, inducing interest, creating desire, helping visitors through the consideration process, requesting action, and converting them into listeners. And you're doing it all on one highly targeted and focused page.<br /> <br /> ~ Get free resources from this episode here:<br /> <br /> https://pod.launchapod.com/e16<br /> <br /> We're often asked, “Does anyone read those long-form sales pages?” My borrowed answer is, “Buyers do.” The same goes for podcast landing pages. In this case, the buy-in is someone choosing to engage with your show.<br /> <br /> But this doesn't require you being "salesy"; we're not slinging used Lemurs; no shenanigans; no funny business. What you are building is a place visitors can go, receive a clear and concise message, and make the decision to become a subscriber.<br /> <br /> This is something we do with our corporate clients and those in the JumpStart Bootcamp. It’s an old-school tool called a long form sales page; you’ve probably heard of them. But instead of selling Ron video tools he doesn't need, we're selling people on becoming a new subscriber to your podcast.<br /> <br /> So strap in, tune in, and let's talk about growing your podcast while you sleep...<br /> <br /> ~ Get free resources from this episode here:<br /> <br /> https://pod.launchapod.com/e16 Launch A Pod 1 16 Provocative Professional Hack for Podcast Marketing clean 27:00
E15: 9 Proven Ways to Monetize a Podcast and Make Money https://pod.launchapod.com/e15/ https://pod.launchapod.com/e15/#respond Tue, 29 May 2018 10:00:37 +0000 https://pod.launchapod.com/?p=482 E15: 9 Proven Ways to Monetize a Podcast and Make Money

Have you ever wondered how to monetize a podcast? Not sure what you could or should do to make the most money with your podcast? Listen and find out here...

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E15: 9 Proven Ways to Monetize a Podcast and Make Money

Have you ever wondered how to monetize a podcast? Not sure what you could or should do to make the most money with your podcast? Today, in episode number 15 we find out.

[subscribe]

Recently, we discussed the basic rules of attracting money. And we covered why money is important. They are the mindsets one must first adopt before attempting to make money. (Hint: Don’t hate money or treat money like a dirty word.)

Today, we’ll walk listeners through the nine most popular and proven ways to monetize a podcast. These are the models we’ve seen work consistently.

This is a simple nuts and bolts discussion of different business models. We made sure to only include podcast business models most people could implement easily with the greatest benefit.

That brings us to an important thing to note: This is not an exhaustive list. There are a ton of different podcast business models. Most are complicated or time-consuming. And neither of those are good when you’re trying to get the money hose turned on at first.

When you’re starting out, it’s not the time to try to reinvent the wheel. We believe in starting simple first, focusing on results, and then progressing forward. And we’ll tell you how without abstractions or mental backflips.

So strap in, tune in, and let’s talk making money with your passion…

How to Monetize a Podcast Topics Discussed:

  • Using affiliates for a quick money win and what NOT to do
  • The truth about making money with Patreon through a real investigation
  • Premium feeds and how they work
  • Content upgrades and other premium offerings
  • Building an elite community that pays
  • Parlaying your podcast into speaking gigs
  • Organizing and hosting events
  • When and how coaching and consulting works for podcasters
  • The reality and time for sponsors
  • Convergin models to 10x monetize podcast results

FREE Podcast Monetization Supplemental Download:

Click Here To Get Your Copy of the 9 Ways to Monetize Your Podcast Guide

 

Episode Resources:

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https://pod.launchapod.com/e15/feed/ 0 Have you ever wondered how to monetize a podcast? Not sure what you could or should do to make the most money with your podcast? Listen and find out here... Have you ever wondered how to monetize a podcast? Not sure what you could or should do to make the most money with your podcast? Today, in episode number 15 we find out.<br /> <br /> ~ Get free resources from this episode here:<br /> <br /> https://pod.launchapod.com/e15 Launch A Pod 1 15 9 Proven Ways to Monetize a Podcast and Make Money clean 38:42
E14: 7 Greatest Fundamentals For Attracting Money https://pod.launchapod.com/e14/ https://pod.launchapod.com/e14/#respond Tue, 15 May 2018 10:00:41 +0000 https://pod.launchapod.com/?p=467 E14 Rules for Attracting Money

Have you ever wondered what are the rules for attracting money? Today, in episode number 14 we share our fundamental money rules for because you might be chasing it away.

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E14 Rules for Attracting Money

Have you ever wondered what are the rules for attracting money? Today, in episode number 14 we share our fundamental money rules for because you might be chasing it away.

[subscribe]

They say it makes the world go ’round. They say it can’t buy happiness. They say a lot of things about money.

But money can make life easier, and it can make your passion feasible, workable, and liveable. Think of money like you would a battery: it stores energy waiting for your use.

You might have a short in your system, though…

We live in a binary state: Attracting money or repelling money. The state of repelling comes from imperfect information and wrong mindsets. For example, you cannot attract what you hate.

It is not uncommon to one moment hear a person disparaging money. A short while later they are lamenting a problem and sharing a pain that is best resolved through the appropriate application of money.

So you end up with diametrical feelings and wants. When you enter this state, the wheels you have in motion begin to grind on one another till the two seize up. Then nothing moves forward and your dreams whither.

This isn’t to say you should love money as a means of attracting it. There is a fine line we share and expound upon in the episode. You should instead appreciate what it can do for you and your passion.

Walter Wriston famously once said, “Capital will always go where it’s welcome and stay where it’s well treated. Capital is not just money. It’s also talent and ideas. They, too, will go where they’re welcome and stay where they are well treated.”

7 Rules of Attracting Money Discussed and Explained:

  1. Don’t hate money
  2. Define who your customer is
  3. Ignore people who are not your customer with one exception
  4. Solve a real problem causing people pain at a time
  5. Solve a new problem causing your customer pain often
  6. Don’t sell from your heals
  7. Always deliver on your promises and do it on time

 


Capital will always go where it’s welcome and stay where it’s well treated…. ~Walter Wriston
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The money you earn is proof you served another human being well. ~Rabbi Lapin
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You must believe your product worth paying money for. Otherwise, what was the point of making it?
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Sell your product like it is a moral imperative. Otherwise, you’re holding back an important solution.
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You get paid in direct proportion to the difficulty of the problems you solve. ~Elon Musk
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Click Here To Get Your Copy of the 9 Ways to Monetize Your Podcast Guide

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https://pod.launchapod.com/e14/feed/ 0 Have you ever wondered what are the rules for attracting money? Today, in episode number 14 we share our fundamental money rules for because you might be chasing it away. What are the rules for attracting money? Today, in episode number 14 we share our 7 fundamental money rules for because you might be chasing it away.<br /> <br /> ~ Get free resources from this episode here:<br /> <br /> https://pod.launchapod.com/e14<br /> <br /> ~ 7 Rules of Attracting Money Discussed and Explained:<br /> <br /> * Don't hate money<br /> <br /> * Define who your customer is<br /> <br /> * Ignore people who are not your customer with one exception<br /> <br /> * Solve a real problem causing people pain at a time<br /> <br /> * Solve a new problem causing your customer pain often<br /> <br /> * Don't sell from your heals<br /> Launch A Pod 1 14 7 Greatest Fundamentals For Attracting Money clean 17:15
E13: Evaluating the Social Confidence Mastery Podcast https://pod.launchapod.com/e13/ https://pod.launchapod.com/e13/#respond Tue, 01 May 2018 10:00:23 +0000 https://pod.launchapod.com/?p=452

Have you ever wondered if podcasting could help you find social confidence mastery? Today, in episode number 13 we find out.

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Have you ever wondered if podcasting could help you find social confidence mastery? Today, in episode number 13 we find out.

[subscribe]

In this episode, we evaluate the Social Confidence Mastery podcast. And in it we dive into the great aspects our listeners can learn from. Then we walk through the tweaks and changes the podcast can use to further master the art of podcasting.

Most podcasts can be broken down into a simple story. The most common story is one person’s search for answers to the question of what is mastery of the subject I’m most interested in. And today’s evaluation seeks mastery of social confidence and tells the story through a podcast.

The host, Myke Macapinlac, describes his show as this:

Social Confidence Mastery is the #1 resource to help shy guys improve their social confidence so they can succeed in their personal, romantic and professional lives. Hosted by Myke Macapinlac, Program Director of Social Confidence Mastery, guests will interviewed [sic] to share actionable advice to build more confidence, get quality dates and achieve career success.

So let’s learn a little more about mastering your podcast along with Macapinlac.

Social Confidence Mastery Podcast Evaluation Includes:

  • Album Art
  • Brand Focus and clarity of promise to the listener
  • Our thoughts on how to make the intro and outro more impactful
  • How the host can improve listener engagement through energy
  • The hosts guest engagement
  • The value of question originality and depth
  • Challenging the guest’s credentials and claims for everyone’s benefit
  • Sound quality
  • Confident and clear calls to action
  • Does the show hate money?

Links to the Podcast Evaluated:

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https://pod.launchapod.com/e13/feed/ 0 Have you ever wondered if podcasting could help you find social confidence mastery? Today, in episode number 13 we find out. Have you ever wondered if podcasting could help you find social confidence mastery? Today, in episode number 13 we find out.<br /> <br /> ~ Get free resources from this episode here:<br /> <br /> https://pod.launchapod.com/e13<br /> <br /> In this episode, we evaluate the Social Confidence Mastery podcast. And in it we dive into the great aspects our listeners can learn from. Then we walk through the tweaks and changes the podcast can use to further master the art of podcasting.<br /> <br /> Most podcasts can be broken down into a simple story. The most common story is one person's search for answers to the question of what is mastery of the subject I'm most interested in. And today's evaluation seeks mastery of social confidence and tells the story through a podcast.<br /> <br /> The host, Myke Macapinlac, describes his show as this:<br /> Social Confidence Mastery is the #1 resource to help shy guys improve their social confidence so they can succeed in their personal, romantic and professional lives. Hosted by Myke Macapinlac, Program Director of Social Confidence Mastery, guests will interviewed [sic] to share actionable advice to build more confidence, get quality dates and achieve career success.<br /> <br /> So let's learn a little more about mastering your podcast along with Macapinlac.<br /> <br /> ~ Social Confidence Mastery Podcast Evaluation Includes:<br /> <br /> * Album Art<br /> * Brand Focus and clarity of promise to the listener<br /> * Our thoughts on how to make the intro and outro more impactful<br /> * How the host can improve listener engagement through energy<br /> * The hosts guest engagement<br /> * The value of question originality and depth<br /> * Challenging the guest's credentials and claims for everyone's benefit<br /> * Sound quality<br /> * Confident and clear calls to action<br /> * Does the show hate money?<br /> <br /> ~ Get free resources from this episode here:<br /> <br /> https://pod.launchapod.com/e13 Launch A Pod 1 13 Evaluating the Social Confidence Mastery Podcast clean 26:19
E12: How to Make and Crush Calls to Action Effectively https://pod.launchapod.com/e12/ https://pod.launchapod.com/e12/#respond Tue, 17 Apr 2018 10:00:33 +0000 https://pod.launchapod.com/?p=441 Episode 12: Calls to Action

Have you ever wondered how to motivate listeners to take action? Simple, use a call to action. Today, in episode number 12 we explain how.

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Episode 12: Calls to Action

Have you ever wondered how to motivate listeners to take action? Simple, use calls to action. Today, in episode number 12 we explain how.

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Podcasters often tell us they can’t get listeners to engage. They lament low comments, social shares, and sales.

The first question we ask them is this: “Are you using clear, concise, and compelling calls to action?” The answer is usually no.

Listeners won’t do things simply because you asked nicely. (Ok, maybe 1% will if you’re lucky.)

You could hold the answer to all their pains and struggles. But if you don’t tell them what you want them to do in a way they understand, they will not do it. Now you’ve done them a great disservice. You’ve hidden away the answer because you didn’t know how to communicate correctly.

Here’s the thing: You must tell people what you want them to do, when you want them to do it, and what’s in it for them if they take action. This is the anatomy of calls to action, in a nutshell.

And some strategies of using calls to action in combination with friction removal can produce a 3x BOOM in results. We discuss in this episode. So…

To get the full-monty on calls to action, listen to this episode now 🙂

Calls to Action Topics Discussed:

  • What are calls to action
  • Why are they important for motivating your audience to do something
  • Understanding the difference between features and benefits
  • Using CTAs in your midrolls and outros
  • Understanding ad fatigue and how to overcome it
  • Why we don’t recommend pre-rolls
  • The exact number of times your CTA needs to be said to be most effective
  • How to lube up and remove the friction from all your CTAs so they get a boost
  • A case study on the CTA friction remover that created a 3x boost in membership signups

Episode Resources:

Click Here To Get Your Copy of the 9 Ways to Monetize Your Podcast Guide

The post E12: How to Make and Crush Calls to Action Effectively appeared first on On Podcasting - The Launch A Pod Podcast.

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https://pod.launchapod.com/e12/feed/ 0 Have you ever wondered how to motivate listeners to take action? Simple, use a call to action. Today, in episode number 12 we explain how. Have you ever wondered how to motivate listeners to take action? Simple, use calls to action. Today, in episode number 12 we explain how.<br /> <br /> ~ Get free resources from this episode here:<br /> <br /> https://pod.launchapod.com/e12<br /> <br /> Podcasters often tell us they can't get listeners to engage. They lament low comments, social shares, and sales.<br /> <br /> The first question we ask them is this: "Are you using clear, concise, and compelling calls to action?" The answer is usually no.<br /> <br /> Listeners won't do things simply because you asked nicely. (Ok, maybe 1% will.)<br /> <br /> You could hold the answer to all their pains and struggles. But if you don't tell them what you want them to do in a way they understand, they will not do it. Now you've done them a great disservice. You've hidden away the answer because you didn't know how to communicate correctly.<br /> <br /> Here's the thing: You must tell people what you want them to do, when you want them to do it, and what's in it for them if they take action. This is the anatomy of calls to action, in a nutshell.<br /> <br /> To get the full monety on calls to action, listen to this episode now :-)<br /> <br /> ~ Calls to Action Topics Discussed: ~<br /> <br /> * What are calls to action<br /> * Why are they important for motivating your audience to do something<br /> * Understanding the difference between features and benefits<br /> * Using CTAs in your midrolls and outros<br /> * Understanding ad fatigue and how to overcome it<br /> * Why we don't recommend pre-rolls<br /> * The exact number of times your CTA needs to be said to be most effective<br /> * How to lube up and remove the friction from all your CTAs so they get a boost<br /> * A case study on the CTA friction remover that created a 3x boost in membership signups<br /> <br /> ~ Get free resources from this episode here:<br /> <br /> https://pod.launchapod.com/e12 Launch A Pod 1 12 clean 18:14
E11: How to Avoid Disaster with Podcast Guests https://pod.launchapod.com/e11/ https://pod.launchapod.com/e11/#respond Tue, 03 Apr 2018 10:00:11 +0000 https://pod.launchapod.com/?p=432 Working with Podcast Guests

Have you ever wondered how to work efficiently with podcast guests and avoid disaster? Today, in episode number 11 we find out!

The post E11: How to Avoid Disaster with Podcast Guests appeared first on On Podcasting - The Launch A Pod Podcast.

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Working with Podcast Guests

Have you ever wondered how to work efficiently with podcast guests and avoid disaster? Today, in episode number 11 we find out!

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Most podcasts are interviews. That means working with a podcast guest is a cornerstone skill of the majority of podcasters.

But this can be tricky. You’re likely they working within the confines of someone else’s schedule, temperament, commitment to the project, and social skills.

With a few pointers, it’s not as daunting a task as it might first seem. The first thing to remember is that they are a person just like you. They have similar hopes, fears, challenges, and crazy schedules you do.

After that, it’s all fairly easy. And we’ll show you how…

Managing the Relationship with your Podcast Guests:

  • How to best approach someone you don’t know with an interview request
  • When and how to tell them you’re a fan of theirs
  • Using form emails with a personal flair to make contacting potential guests a snap
  • Using online calendaring tools to make scheduling a breeze
  • When and how often to remind guests of your agreed upon scheduled recording session
  • Using a guest guide to sooth their fears and get everyone on the same page
  • The pregame rapport building techniques to warm guests up
  • Saying thanking and building a long-term relationship

Episode Resources:

The post E11: How to Avoid Disaster with Podcast Guests appeared first on On Podcasting - The Launch A Pod Podcast.

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https://pod.launchapod.com/e11/feed/ 0 Have you ever wondered how to work efficiently with podcast guests and avoid disaster? Today, in episode number 11 we find out! Have you ever wondered how to work efficiently with podcast guests and avoid disaster? Today, in episode number 11 we find out!<br /> <br /> ~ Get free resources from this episode here:<br /> <br /> https://pod.launchapod.com/e11<br /> <br /> Most podcasts are interviews. That means working with a podcast guest is a cornerstone skill of the majority of podcasters.<br /> <br /> But this can be tricky. You're likely they working within the confines of someone else's schedule, temperament, commitment to the project, and social skills.<br /> <br /> With a few pointers, it's not as daunting a task as it might first seem. The first thing to remember is that they are a person just like you. They have similar hopes, fears, challenges, and crazy schedules you do.<br /> <br /> After that, it's all fairly easy. And we'll show you how...<br /> <br /> ~ Managing the Relationship with your Podcast Guests:<br /> <br /> * How to best approach, someone, you don't know with an interview request<br /> * When and how to tell them you're a fan of theirs<br /> * Using form emails with a personal flair to make contacting potential guests a snap<br /> * Using online calendaring tools to make scheduling a breeze<br /> * When and how often to remind guests of your agreed upon scheduled recording session<br /> * Using a guest guide to sooth their fears and get everyone on the same page<br /> * The pregame rapport building technique to warm guests up<br /> * Saying thanking and building a long-term relationship<br /> <br /> ~ Get free resources from this episode here:<br /> <br /> https://pod.launchapod.com/e11 Launch A Pod 1 11 How to Avoid Disaster with Podcast Guests clean 24:45